Time is your most valuable asset — but are you using it wisely?
In this episode of The Digital Roast, Brendon McDermott, Chief Executive at Focus Technology Group, is joined by Emma Devon, TimeTrak Manager at Focus, to dive into the power of effective time management. They’ll uncover how businesses can move beyond outdated processes, leverage real-time data, and empower their teams to work smarter — not harder. From streamlining workflows to turning insights into action, this episode is packed with strategies to help you unlock productivity and maximise your most valuable resource: TIME.
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The Digital Roast: Mastering Time and Productivity with Technology
Introduction
Welcome to another episode of The Digital Roast, where we explore how technology fuels better business outcomes. In this episode, Brendon McDermott, our host and Chief Executive from Focus Technology Group, sits down with Emma Devon, TimeTrak Manager at Focus, to uncover the power of time management tools, the value of data, and how businesses can boost productivity by working smarter — not harder.
Time: Your Most Valuable Resource
Time is the one resource businesses can’t afford to waste. As Emma points out, many companies stick to familiar processes because that’s how it’s always been done. But without regularly evaluating workflows, businesses miss out on opportunities to improve efficiency.
Emma shares her personal journey — starting as an office junior in 2008 — and how her experience across administration and service coordination shaped her understanding of productivity. One key takeaway? Even small process improvements, like automating stock reordering, can create a ripple effect of time savings and reduced manual errors.
Why Real-Time Data Matters
One of the biggest challenges businesses faces is relying on gut instinct rather than hard data. Emma explains how TimeTrak, Focus Technology Group’s time recording and job management platform, helps businesses move from guesswork to informed decisions.
With real-time data, businesses can:
- Track time spent on tasks: Uncover where time is really going — and whether it’s profitable.
- Optimise billing: Capture hidden costs like travel time that might otherwise go unbilled.
- Boost cash flow: Faster, more accurate time tracking leads to quicker invoicing and improved cash turnover.
Emma highlights that seeing data in real time often prompts companies to rethink their approach — from pricing strategies to resource allocation.
Technology Alone Isn’t Enough: Empowering People
Software is only part of the equation. Emma emphasises that people drive productivity and bringing them along on the journey is crucial. Change can feel intimidating, especially for long-standing employees resistant to new systems. But with the right training and support, even the most hesitant team members can become productivity champions.
Emma shares a valuable insight: sometimes the most reluctant adopters end up becoming the strongest advocates — especially when they see how technology makes their jobs easier.
Key Takeaways: Boosting Productivity in Your Business
- Evaluate existing processes: Don’t assume the status quo is the best way — look for opportunities to automate or streamline tasks.
- Leverage real-time data: Move from assumptions to insights, enabling faster, more informed decisions.
- Invest in people: Technology works best when employees understand its value and feel empowered to use it.
Productivity isn’t just about working faster — it’s about working smarter. By combining the right technology with empowered, well-trained employees, businesses can unlock their full potential.
Stay tuned for more insights and actionable strategies in the next episode of The Digital Roast. Got a topic you’d love us to cover? Reach out to Focus Technology Group — we’re here to help you make technology work for you.